When a potential client says, "We want to document the process--every stage of the almond and the people involved," we're all in.
From the fields to the facilities, we spent a day in the life of an almond in the early fall season. From being shaken off a tree to bouncing on a hulling/shelling machine to being blanched, sliced, buttered, milked...., an almond has quite the life!
There are many amazing people behind almonds, too. Everywhere we went, Treehouse's employees waved and smiled, signifying the company's family culture. Workers seemed happy, whether in the orchard in the early morning or in the heat of afternoon at the hulling facility. We hope their great personalities and helpful hearts shine through here.
In the editing process, we worked to match the brand's light and bright feel. We focused on getting up close and personal as well as really wide angles to gain perspective in the process. Thanks for having us, Treehouse!